Privacy Policy

1. Data We Collect

1.1 777dk collects personal data that you provide directly to us and data that is generated automatically as a result of your use of the platform. We collect only the data that is necessary to provide our services, fulfil legal obligations, and protect the integrity of the platform.

1.2 Account registration data: When you create a 777dk account, we collect your full legal name, date of birth, email address, username, and a hashed version of your password. This information is required to establish and maintain your account and to comply with our age verification obligations.

1.3 Identity verification data: As part of our Know Your Customer (KYC) procedures, we may collect copies of government-issued identification documents (such as a National ID card or passport), proof of address documentation, and, where required for payment verification, images of the payment method used. This data is required to prevent fraud, underage gambling, and money laundering.

1.4 Financial transaction data: We collect records of all deposits, withdrawals, and bonuses applied to your account. This includes the payment method used (bKash, Nagad, Rocket, Upay, or bank card), transaction amounts in BDT, transaction timestamps, and reference numbers. We do not store full card numbers or mobile banking PINs.

1.5 Betting and gaming activity data: We record all bets placed, games played, wager amounts, outcomes, and session durations across all 777dk products including cricket betting, slots, live dealer games, and crash games. This data is used for account management, dispute resolution, and the prevention of cheating and fraud.

1.6 Technical and device data: We automatically collect your IP address, device type, operating system, browser type and version, screen resolution, and unique device identifiers. This data helps us deliver a consistent experience, detect unauthorised access, and diagnose technical issues.

1.7 Communication data: If you contact 777dk customer support via email or live chat, we retain records of those communications, including the content of messages, timestamps, and any attachments submitted. These records are used to resolve your query and improve service quality.

2. How We Use Your Data

2.1 777dk uses the personal data it collects for the following purposes, each of which is supported by a lawful basis for processing:

2.2 Marketing communications: Where you have provided explicit consent during registration, 777dk may contact you by email with information about new promotions, seasonal offers (including Eid, Pohela Boishakh, and IPL/BPL season campaigns), and platform updates. You may withdraw this consent at any time by contacting [email protected]. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.

2.3 Automated decision-making: 777dk uses automated systems to monitor betting patterns, flag potentially fraudulent transactions, and identify players who may be exhibiting signs of problem gambling. Where an automated decision has a significant effect on your account (such as a suspension or withdrawal hold), you have the right to request human review of that decision by contacting our support team.

2.4 Aggregated analytics: We may analyse aggregated, anonymised data about player behaviour, popular game categories, and platform performance. This analysis does not identify individual users and is used solely to improve the 777dk product and user experience.

3. Data Sharing and Disclosure

3.1 777dk does not sell your personal data to third parties. We do not share your personal information with advertisers, data brokers, or unaffiliated marketing organisations. Your data is shared only in the limited circumstances described in this section.

3.2 Service providers and technology partners: We share data with third-party companies that support the technical operation of the 777dk platform. These include payment processing partners (including the networks that support bKash, Nagad, Rocket, and Upay transactions), KYC verification service providers, fraud detection vendors, and cloud infrastructure providers. All such partners are bound by data processing agreements that restrict the use of your data to the specific service they provide on our behalf.

3.3 Game studios and content providers: When you play live dealer games or games provided by third-party studios such as Evolution Gaming, Pragmatic Play, Ezugi, or Spribe, limited technical data (such as your session token and game result logs) may be shared with the relevant provider for the purpose of game delivery, RNG certification, and dispute resolution. These studios do not receive your full personal profile.

3.4 Legal and regulatory disclosure: 777dk may disclose your personal data to law enforcement agencies, financial intelligence units, or regulatory bodies where we are legally required to do so — for example, in response to a court order, a lawful request from an anti-money laundering authority, or as required under our offshore operating licence. We will notify you of such disclosures where permitted by law.

3.5 Business transfers: In the event that 777dk undergoes a merger, acquisition, or sale of all or part of its business assets, your personal data may be transferred to the acquiring entity as part of that transaction. In such circumstances, we will notify registered account holders via email and the 777dk website prior to any transfer taking effect, and you will retain the right to request deletion of your data at that time.

3.6 International data transfers: Because 777dk operates under an offshore licence, your personal data may be stored on servers located outside Bangladesh. We take reasonable steps to ensure that any cross-border transfer of data is subject to appropriate safeguards, including standard contractual clauses or equivalent protections. By using the 777dk platform, you acknowledge and consent to such international transfers.

4. Cookies and Tracking Technologies

4.1 777dk uses cookies and similar tracking technologies to operate the platform, remember your preferences, maintain your login session, and analyse how the platform is used. A cookie is a small text file placed on your device by your browser when you visit the 777dk website.

4.2 The following categories of cookies are used on the 777dk platform:

• Strictly necessary cookies: Required for the platform to function. These include session authentication cookies, security tokens, and load-balancing cookies. They cannot be disabled without breaking core platform functionality.
• Functional cookies: Used to remember your preferences such as language settings, display preferences, and your last-visited game category. These are not essential but improve your experience.
• Analytics cookies: Used to collect aggregated, anonymised information about how players navigate the platform — for example, which pages are most visited and how long players spend on game category pages. This helps us improve the platform.
• Session management cookies: Used to maintain your logged-in state across pages during a single browsing session. These expire when you close your browser or log out.

4.3 777dk does not use third-party advertising cookies or retargeting pixels. We do not allow external advertising networks to place cookies on the 777dk platform.

4.4 Most browsers allow you to control cookie settings through their privacy or settings menu. You can typically block or delete cookies from any website. However, please note that disabling strictly necessary cookies on 777dk will prevent you from logging in or using the platform's core features. For guidance on managing cookies in your specific browser, refer to your browser's built-in help documentation.

4.5 In addition to cookies, 777dk may use browser local storage and session storage for similar purposes — for example, to retain your game filter preferences or to cache assets for faster page loading. These technologies are governed by the same principles as cookies described in this section.

5. Data Retention and Storage

5.1 777dk retains your personal data for as long as your account remains active and for a reasonable period thereafter, in accordance with our legal obligations and legitimate business interests. The specific retention periods for different categories of data are outlined below.

• Account registration and identity data: Retained for a minimum of 5 years from the date of account closure, in compliance with anti-money laundering record-keeping requirements applicable under our offshore operating licence.
• Financial transaction records: Retained for a minimum of 5 years from the date of each transaction. This includes deposit records, withdrawal records, and bonus transaction logs.
• Betting and gaming activity records: Retained for a minimum of 3 years from the date of each betting session. Records related to disputed bets are retained until the dispute is fully resolved, plus an additional 12 months.
• KYC verification documents: Retained for the duration of the account relationship and for 5 years following account closure, in line with standard financial compliance practice.
• Customer support communications: Retained for 2 years from the date of the last communication in a given support thread.
• Technical and device logs: Retained for 12 months from the date of generation, after which they are automatically deleted or fully anonymised.

5.2 Upon expiry of the applicable retention period, 777dk will securely delete or anonymise your personal data in a manner that prevents its reconstruction. Where data is anonymised rather than deleted, the resulting anonymised data set may be retained indefinitely for statistical analysis purposes.

5.3 All personal data held by 777dk is stored on secured servers. Access to player data is restricted to authorised personnel on a need-to-know basis, and all access is logged and subject to audit. We do not store personal data in unencrypted formats.

6. Your Privacy Rights

6.1 Registered 777dk players hold the following rights with respect to their personal data. To exercise any of these rights, submit a written request to [email protected] from the email address associated with your account. We will respond within 30 days of receiving a valid request.

• Right of access: You may request a copy of the personal data we hold about you, along with information about how it is processed and with whom it is shared.
• Right to rectification: If any personal data we hold about you is inaccurate or incomplete, you may request that we correct or update it. For account registration details such as your name or date of birth, identity verification will be required before any change is made.
• Right to erasure: You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, or where you have withdrawn consent and no other lawful basis for processing exists. Note that erasure requests may be declined where retention is required by law (e.g., AML record-keeping obligations).
• Right to restrict processing: You may request that we restrict the processing of your personal data in certain circumstances — for example, while a dispute about the accuracy of your data is being resolved.
• Right to data portability: Where processing is based on your consent or on contract performance, you may request a machine-readable copy of the personal data you have provided to 777dk, suitable for transfer to another service provider.
• Right to object: You may object to the processing of your personal data for direct marketing purposes at any time. You may also object to processing carried out on the basis of legitimate interests, though such objections will be assessed against our specific business need and legal obligations.
• Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time without affecting the lawfulness of prior processing.

6.2 777dk does not charge a fee for the exercise of privacy rights under normal circumstances. However, where requests are manifestly unfounded, excessive, or repetitive, we reserve the right to charge a reasonable administrative fee or decline the request, with written reasons provided.

7. Data Security Measures

7.1 777dk applies industry-standard technical and organisational measures to protect your personal data against unauthorised access, accidental loss, disclosure, alteration, or destruction. Our security infrastructure includes the following protections:

• SSL/TLS encryption: All data transmitted between your device and the 777dk platform is encrypted using Transport Layer Security (TLS). This applies to login sessions, deposit flows, withdrawal requests, and all other authenticated interactions.
• Password hashing: Account passwords are never stored in plain text. We use a strong, industry-standard hashing algorithm with per-account salting to protect credentials stored in our database.
• Access controls: Internal access to personal data is restricted to authorised staff members based on their job function. All internal access is authenticated, logged, and subject to periodic review.
• Intrusion detection: Our platform is monitored continuously for suspicious access patterns, unusual transaction volumes, and potential security incidents. Automated alerts are reviewed by our security team in real time.
• Data backups: Player data is backed up regularly to geographically separated secure storage. Backup integrity is tested periodically to ensure recoverability in the event of a disaster.

7.2 Despite these measures, no online platform can guarantee absolute security. If you become aware of any unauthorised use of your 777dk account or any suspected security breach, you must notify us immediately at [email protected] so that we can take prompt action to protect your account.

7.3 In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, 777dk will notify affected account holders by email within a reasonable timeframe after we become aware of the breach and have assessed its scope. We will provide information about the nature of the breach, the data affected, the likely consequences, and the steps we are taking to address it.

8. Policy Updates and Contact

8.1 777dk reserves the right to update this Privacy Policy at any time to reflect changes in our data processing practices, applicable legal requirements, or the features available on the platform. When material changes are made, we will notify registered account holders via the email address on their account and by posting a prominent notice on the 777dk website.

8.2 The "Last updated" date at the top of this document reflects when this version of the Privacy Policy came into effect. We encourage you to review this policy periodically. Your continued use of the 777dk platform following the effective date of any revision constitutes acceptance of the updated policy.

8.3 If you have questions, concerns, or complaints about how 777dk processes your personal data, or if you wish to exercise any of your privacy rights described in Section 6, please contact our data support team:

8.4 This Privacy Policy is written and published in English. It constitutes the full and complete statement of 777dk's data protection practices as they apply to registered players on the platform. It supplements and should be read alongside the 777dk Terms & Conditions and the Responsible Gaming policy.